Go Bigger, Go Non-sense

It's not often a company admits their customers are stupid, but here's one.

Greg likes big things

No matter how costly, useless, wasteful, or dangerous to his health. Greg seems to buy as much as he can.

Buying an ice-cream as a kid? Get one so tall you can't start licking it without spilling the entire thing.

Getting a hair-do in the 80s? Make you hair enormous by spraying 2 parts hairspray to 1 part hair.

Going to the movies? Buy a popcorn serving the size of a small table. The movie will finish before you've eaten 4% of it.

Going on another date? Impress your lady-friend by ordering a basketball-sized burger. Nothing says romance like leaving with 5 litres of food in your belly, bursting to get out (one way or the other).

Why does Greg never learn?

Apparently Greg "knows" that bigger is better. No amount of spilt ice-cream, boxes of leftover popcorn, or dates ruined by regurgitated burger can convince him otherwise. Perhaps that can of hairspray leached into his brain.

What's this ad for?

Cut to the present day and Greg (still with too much popcorn) is watching a monster-truck on (you guessed it) a monster-TV.

The ad is for TVs that measure 75, 85 and 100 inches.

What?

Why are TVs one of the few things in Australia still measured in inches? Perhaps 100 inch sounds less insane than a 2.54 metre telly.

Who buys a 2.54m telly? The 2.54m TV doesn't have to sell. It's main job is to make the 85 inch (2.16m) look slightly less insane by comparison.

Presented only with 75, 85 and 100, suddenly the 85 looks like the middle-of-the-road option, rather than ridiculously oversized.

In reality even the 'small' 75-inch is 1.91 metres. That's bigger than most people. Who needs a TV bigger than themself?

Perhaps the slogan should be "Go Bigger. Go Non-sense"

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